Privacy Policy

Effective Date: June 5, 2025
Last Updated: June 29, 2025

Welcome to Tradeinfo.online (“we,” “our,” or “us”). This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website and use our services. We are committed to transparency, user choice, and compliance with applicable privacy laws and advertising policies, including those of major publisher platforms like Google, Meta, and others.

We recognize the importance of privacy, especially as digital services become more personalized and reliant on data-driven technologies. By using our site, you agree to the terms of this Privacy Policy.

1. Information We Collect

We may collect different types of personal and technical information through various means depending on your interaction with our website.

a. Personal Information

You may voluntarily provide the following details:

Full name
Email address
Phone number
Company name and trade preferences
Registration credentials (username and password)
Optional profile content (location, contact info, trade interests)

We collect this data when you:

Register for an account
Contact us via forms or email
Subscribe to our newsletters or alerts
Interact with promotional content or surveys

b. Technical and Usage Data

Collected automatically when you visit or interact with our website:

IP address and approximate geolocation
Browser type and version
Device type and operating system
Time spent on pages, referral links, and clicks
Heatmaps and behavior data (scrolling, mouse movement)

c. Cookie and Web Tracking Data

We use web tracking mechanisms including:

HTTP cookies
HTML5 local storage
Web beacons
Tracking pixels
Device and session IDs

Cookies may store user preferences, authentication states, analytics information, and ad interaction data.

2. Legal Basis for Processing (GDPR Compliance)

If you are located in the European Economic Area (EEA), we collect and process your personal information under one or more of the following legal bases:

Consent: You have given clear permission for us to process your data for a specific purpose.
Contract: Processing is necessary for a contract with you or pre-contractual steps at your request.
Legal Obligation: We are legally required to process your data.
Legitimate Interests: We process data to fulfill our business interests unless overridden by your rights.

You may withdraw your consent at any time through our cookie banner or by contacting us.

3. How We Use Your Information

We collect and use your information to:

Deliver, maintain, and enhance our services
Facilitate secure login and account management
Respond to your requests, inquiries, or feedback
Send account updates, newsletters, or marketing materials
Customize your user experience and content preferences
Understand usage patterns and improve site performance
Support advertising attribution and audience targeting
Comply with legal and regulatory obligations

4. Advertising and Marketing Practices

We partner with trusted third-party advertising networks, including:

Google Ads / AdSense
Meta Ads (Facebook/Instagram)
LinkedIn Ads
Programmatic ad exchanges

These platforms may:

Track interaction with ads using cookies or tags
Use audience segments (e.g., location, interests)
Apply conversion tracking for ad campaign optimization

a. Advertising Identifiers and Tracking

We may use:

gclid (Google Click Identifier)
fbclid (Facebook Click Identifier)
UTM tracking codes
Referrer URLs
Cookie-based identifiers
Session storage for frequency caps and engagement scoring

5. Publisher Policy and Compliance Measures

We adhere to strict content and policy guidelines as required by publisher platforms such as:

We ensure:

Advertisements are not misleading, intrusive, or harmful
Ad placements are clearly distinguished from content
Tracking only occurs with user consent
No monetization of sensitive content categories

6. Third-Party Sharing and Disclosures

We do not sell your personal information. However, we may share it under the following circumstances:

a. Service Providers

We may share data with processors who assist with:

Web hosting (e.g., Cloudflare, AWS)
Email delivery platforms (e.g., Mailchimp, SendGrid)
Analytics services (e.g., Google Analytics)
Technical infrastructure and cybersecurity monitoring

b. Advertising Platforms

We may share hashed or pseudonymized identifiers for:

Audience targeting
Ad performance analytics
Fraud prevention
Lookalike modeling (if consented)

c. Business Partners

Data may be anonymized and aggregated to:

Benchmark performance
Generate trade industry insights
Analyze market trends

d. Legal Compliance

We may disclose personal data if required to:

Comply with applicable law, regulation, or legal process
Enforce our Terms of Service or policies
Protect the safety, rights, or property of users or the public

7. User Account and Registration

Tradeinfo.online offers optional registration for a personalized experience.

a. Benefits of Registering

Save preferred trade categories or partners
Set customized alerts and notifications
Comment and interact with industry updates
Access premium services (if applicable)

b. Account Security

You’re responsible for keeping your credentials confidential. We advise:

Using strong passwords
Not sharing login details
Reporting any suspicious access immediately

c. Account Deletion

You may delete your account via:

Account settings dashboard
Requesting deletion by email

Upon confirmation:

All personal account data will be removed from live systems
Backup data will be deleted on a scheduled lifecycle
Non-identifiable data may remain for analytics or compliance purposes

8. Cookie Consent and Preferences

We display a cookie banner upon your first visit and obtain your permission before using non-essential cookies.

a. Cookie Types Used

Essential: Site functionality, authentication, security
Performance: Analytics and diagnostics
Marketing: Personalized ads, tracking pixels
Preferences: User interface customizations

You can control or revoke your consent at any time using our Cookie Settings Portal or your browser settings.

9. Guest Access and Non-Registered Use

Users may access our core services without registering an account. As a guest, you may:

Browse public trade listings
View articles or updates
Interact with basic services

Data collection is limited to necessary functionality, consented cookies, and any voluntary input (e.g., contact forms).

We strive to offer meaningful services even without a login, respecting user freedom and anonymity preferences.

10. Data Retention and Lifecycle

We retain personal data only for as long as necessary. Data retention periods vary:

User accounts: Until voluntarily deleted or after 24 months of inactivity
Transactional logs: 36 months for audit compliance
Marketing email data: Until consent is withdrawn
Analytics data (anonymized): Up to 50 months

Once retention periods expire, data is securely deleted or anonymized.

11. Security Measures

To safeguard your data, we maintain industry-standard protocols:

HTTPS encryption
SSL/TLS secure communication
Hashing of passwords (e.g., bcrypt)
Role-based access controls
24/7 network monitoring
Periodic penetration testing and vulnerability scans

We do not guarantee absolute security, but we take every reasonable step to minimize risks.

12. Your Privacy Rights

Depending on your jurisdiction (e.g., EU, UK, US, Pakistan), you may have the right to:

Access: Obtain a copy of your data
Correct: Update inaccurate or outdated info
Delete: Remove your data (“right to be forgotten”)
Object: Stop data processing in certain cases
Restrict: Temporarily halt processing
Portability: Request your data in a portable format
Withdraw Consent: Change or revoke permissions at any time

To exercise your rights, contact us at info@tradeinfo.online or visit our Privacy Request Center.

13. Third-Party Services and Links

Our platform may include tools, links, or integrations from external parties, including:

Social media plugins
Embedded video or media content
External market research tools

We are not responsible for the content, security, or privacy practices of these third parties. Users should review their respective privacy notices before interacting.

14. Children’s Privacy

Tradeinfo.online is not directed to individuals under the age of 18. We do not knowingly collect data from children. If we discover such data, we will delete it immediately.

15. International Data Transfers

Your data may be processed in or transferred to countries outside your own. Where required by law, we use:

Data Protection Agreements (DPAs)
Standard Contractual Clauses (SCCs)
Binding Corporate Rules
Other lawful mechanisms